01 Aug Buying Property With A Billboard On It

Buying A Property With A Billboard On It

Buying a property with a billboard on it can be a strategic investment for several reasons. As a advertising company with over 20 years experience, we can provide you with insights on the potential benefits and considerations associated with this type of investment. If you are thinking about buying property with a billboard on it you will make a wise choice. This can achieve an extra revenue stream for you with little or no effort.

Advertising Revenue

One of the primary advantages of owning a property with a billboard is the generation of rental revenue. By leasing the billboard space to a media owner, you can earn a steady stream of income. The location and visibility of the billboard are crucial factors that can attract billboard companies and increase the value of your investment.

Long-Term Appreciation

Properties with billboards often have a higher market value due to the extra income that it produces. Over time, as the property appreciates, you can benefit from both the property’s value and the consistent revenue from billboard advertising.

Diversification of Investment

Investing in a property with a billboard can be a way to diversify your investment portfolio. It offers an alternative income stream that is not solely reliant on traditional investment vehicles like stocks or bonds. This diversification can help mitigate risks and provide stability to your overall investment strategy.

Selecting The Right Partner To Manage The Billboard On Your New Property

We understand the importance of selecting the right company to rent your billboard space to as a landlord. Here are some key factors that you should consider.

Reputation and credibility: Look into the companies reputation and credibility within the OOH advertising industry. Consider their track record, other landlord testimonials, and the successful partnerships with other providers. A reputable company will likely attract more advertisers and ensure a greater stream of income for your billboard space.

Advertiser portfolio: Review the company’s advertiser portfolio to see if they have worked with reputable brands or businesses that align with your location and theme. This will give you an idea of the quality and relevance of the advertisements that will be displayed on your billboard.

Advertising strategy: Understand the companies advertising strategy and how they plan to utilise your ad space. Ask about their creative approach, frequency of ad changes, and any innovative techniques they employ to capture attention.

Financial stability: Assess the financial stability of the company to ensure they can meet their rental obligations consistently. Request financial statements or references to verify their ability to pay rent on time and maintain a long-term partnership.

Contract terms: Carefully review the terms and conditions of the rental agreement. Pay attention to the duration of the contract, rental rates, any additional fees, and clauses related to maintenance and repairs. Ensure the contract protects your interests and clearly outlines the responsibilities of both parties.

Communication and support: Evaluate the companies communication channels and responsiveness. A reliable partner should have open lines of communication, be responsive to inquiries or concerns, and provide ongoing support throughout the rental period.

By considering these factors, you can make an informed decision when selecting a company to rent your billboard space to, ensuring a mutually beneficial partnership that maximises your rental income.

If You’re Buying A Property With A Billboard, Give Seen A call

Seen are an experienced billboard advertising company that can handle the whole process with billboards on properties.

Seen Outdoor can help you by:

Paying a generous rental income.

Handle all the advertising sales, poster printing and fixing.

Pay all taxes and business rates attached to the advertising structure.

Maintain the advertising hoarding on a monthly basis.

Look to upgrade the current advertising hoarding to a digital billboard. This will produce a higher rental income for you.

By carefully considering these factors and conducting thorough market research, buying a property with a billboard can be a lucrative investment opportunity that combines both real estate and advertising revenue streams.

Still Need Convincing About Buying Property With A Billboard On It?

We will guide you through every step of the process and get you maximum value out of your outdoor advertising site should you purchase the property.

There are many options:-

• Long term Leasehold with a large upfront payment.
• Short term rental agreement.
• Long term lease with a generous quarterly rental income paid in advance.
• Joint Venture – A 50/50 split on the advertising sales.
• Freehold Purchase of the advertising space

Sometimes, getting more revenue from your real estate can seem quite difficult but it doesn’t have to be. Whether you’re losing money on your assets, or just want to increase your ROI, Then buying property with a billboard on it is a great way to do so.

So if you are thinking about buying property with a billboard on it please get in touch with us today.